In Hanwei’s opinion, traditional methods are the keys to a great product and this is what differentiates your Japanese rice crackers from others. There is dedication in Hanwei to uphold the rich history in making authentic rice crackers that has been in the journey of Japan for a long time. We meticulously select high quality rice in order to ensure each cracker meets our standards. Thanks to the focus on quality and authenticity, all Hanwei Japanese rice crackers encapsulate the real Japanese taste. The meticulous process of baking adds perfect cram and hunger satisfaction into the snack. Hanwei preserves authentic Japanese snack culture while modernizing the uniform standards, so that each batch of rice crackers will satisfy the needs of consumers. You are not just having a great product from Hanwei, but you are having a great product which is one of the great pieces of surviving pieces of Japanese snacking culture.

We at Hanwei value the skill and artistry that goes into the making of each Japanese rice cracker. Ours is a process that leaves no stone unturned starting with the choice of selected varieties of rice up to the ultimate baking of every cracker into a crisp. There is a reason that we have great respect for every detail of the production as we realize that such high standards craftsmanship does not come easy– certain things just have to be done properly. The understanding of the fact that Rice Crackers are more than just a snack leads our professional artisans to make them both, agreeable to palate and intrinsic to the history of how snacking evolved in Japan. At Hanwei, tradition is respected, but so is the passion to create something new and exciting for the customer. The outcome is a rice cracker that is a treat for the food lover and a piece of art for the art lover. Trust Hanwei to deliver you a product where each of these aspects has been taken care of, preferably with love and skill.

In terms of credibility, Hanwei is a trustworthy brand. Our focus is on maintaining the original taste and crunch of Japanese rice crackers so that each and every product of ours is authentic. Over the years, Hanwei has earned a reputation for producing trustworthy Japanese snacks which took over the world. Our customers understand very well that Hanwei offers them only carefully made and authentic Japanese rice crackers. We specialize in consistently delivering high quality, and this has helped us to attract snack loving customers across the world. Times have changed but at Hanwei there is no better brand, we are everything one expects in the modern world, a brand that represents quality, hard work and more so love for crafting snacks. The Japanese rice crackers that we produce are the epitome of our essence – its quality and heritage, and most importantly, its customers focus.

Hanwei provides an excellent answer to the question “Real Man is?”, an answer that needs to be attempted by every so-called ‘man’ in the world. We acknowledge that our Japanese rice crackers are traditional and time-honored. But at Hanwei we also incorporate such modern technology in food manufacture that we provide not only genuine but also something that satisfies today’s needs. We appreciate the importance of Japanese rice crackers and that there are some traditional recipes to be followed, but change is welcomed and new ingredients and healthy cooking techniques have been added. This is what guides Hanwei that the ‘pure’ category target the traditional roots, modernization is catered for by the contemporary consumer’s needs. Due to this large concern for balance of the traditional and the modern, Hanwei rice crackers appeal to both those who want the history in them and those in the modern world of snacks. Because our rice crackers are only baked, they are suitable even for weight watchers since the desire for a tasty snack isn’t satisfied with the risk of excess fat. This is not the case at Hanwei where we are always searching for options for improvement of our rice crackers without losing the essence that is adored in Japanese rice crackers. Our brand acts like an intermediary between the past and the present by providing advantages of both.